Sinister trailer analysis

Sinister trailer analysis

I chose to analysis this trailer because it's a recently released film and has been recommended by some friends. Whilst watching this trailer first time round it generally gave me Goosebumps, it made me feel anxious and the ending made me jump.
 

The first thing which the audience will notice when the horror trailer begins is that there is a young child's voice which instantly gives the viewer a feeling of insecurity and vulnerability. It also gives the viewer a sense of the setting in the film, that the family have recently moved into a new house which also gives a feeling of the unknown. There is an equilibrium at the beginning of the film as the atmosphere is calm which is created by the slow editing and fades between clips. The trailer begins to become scary when the father of the family goes into the loft and discovers a large box. After watching a film reel where it appears the previous family are being hanged, the film gradually becomes more scary as the father investigates the story behind the film tapes. Once he begins to investigate the tapes in his loft he finds that they are all serial murders dating back to the 60’s, all containing a symbol from a man named Bogore who eats the souls of children and lives in images of himself, children who were exposed of the images would often experience Bogore’s wrath. He then discovers his children have seen the images and are being attacked by Bogore too. Once his children become exposed to Bogore’s tapes he notices they are acting very strange, drawing images on the wall and coming to stand stills for numerous periods, he realises they have seen the tapes too. Just before this happens in the trailer the text “Nothing can save you” which gives us the information that once you see the photos, nothing can save you. He also has Bogore’s symbol start to appear in blood all over his house.
 

At the end of the trailer you hear the tape reel turning over and over again in the background along with clips of the family being attacked by someone, with weapons such as axes and knives, also numerous illustrations of death around the house too, it then cuts to Ellison looking in his loft to find 5 children covered in paint, whispering to him as they watch Bogore, then to be attacked by him, the credits then show and leave the viewer on a cliff hanger wanting to know more.

http://www.youtube.com/watch?v=xtlAW-T0ScE